Sephora is a visionary beauty-retail concept founded in France by Dominique Mandonnaud in 1970.
Sephora's unique, open-sell environment features an ever-increasing amount of classic and emerging brands across a broad range of product categories including skincare, color, fragrance, body, smilecare and haircare, in addition to Sephora's own private label.
To build the most knowledgeable and professional team of product consultants in the beauty industry, Sephora developed 'Science of Sephora'. This program ensures that their team are skilled to identify skin types, have knowledge of skin physiology, application techniques, the science of creating fragrances, and most importantly, how to interact with Sephora's diverse clientele.
Today, Sephora is not only the leading chain of perfume and cosmetics stores in France, but also a powerful beauty presence in countries around the world.